Cookie Policy

1. What Are Cookies

Cookies are small text files that are stored on your computer or mobile device when you visit a website. They are widely used to make websites work more efficiently and provide information to the owners of the site.

2. How We Use Cookies

Adverta Limited uses cookies to enhance your browsing experience, analyze website traffic, and provide personalized content. We use cookies for the following purposes:

• Essential website functionality
• Improving user experience
• Analytics and performance monitoring
• Remembering your preferences
• Security and fraud prevention

3. Types of Cookies We Use

3.1 Essential Cookies

These cookies are necessary for the website to function properly and cannot be disabled. They include:

• Session management cookies
• Security cookies
• Load balancing cookies
• Cookie consent preferences

3.2 Performance and Analytics Cookies

These cookies help us understand how visitors interact with our website by collecting anonymous information:

• Page views and traffic sources
• Time spent on pages
• Click patterns and navigation behavior
• Error messages and technical issues

3.3 Functional Cookies

These cookies enable enhanced functionality and personalization:

• Language preferences
• Form data (to prevent re-entry)
• User interface preferences
• Previously viewed content

3.4 Marketing and Advertising Cookies

These cookies may be used to deliver relevant advertisements and measure campaign effectiveness:

• Ad personalization (with consent)
• Retargeting pixels
• Social media integration
• Campaign performance tracking

4. Third-Party Cookies

Our website may contain content from third-party services that may set their own cookies:

4.1 Google Analytics

We use Google Analytics to analyze website traffic and user behavior. Google Analytics uses cookies to collect anonymous information about how visitors use our site.

4.2 Social Media Platforms

If you share our content on social media or interact with social media widgets, these platforms may set cookies on your device.

4.3 Font and Resource Providers

We may use third-party services for fonts, icons, or other resources that could set cookies.

5. Cookie Duration

5.1 Session Cookies

These cookies expire when you close your browser and are not stored on your device permanently.

5.2 Persistent Cookies

These cookies remain on your device for a specified period or until you delete them. Duration varies by cookie type:

• Preference cookies: Up to 1 year
• Analytics cookies: Up to 2 years
• Marketing cookies: Up to 90 days

6. Managing Your Cookie Preferences

6.1 Cookie Consent Banner

When you first visit our website, you'll see a cookie consent banner allowing you to:

• Accept all cookies
• Decline non-essential cookies
• Customize your preferences

6.2 Browser Settings

You can control cookies through your browser settings:

• Chrome: Settings → Privacy and Security → Cookies and other site data
• Firefox: Options → Privacy & Security → Cookies and Site Data
• Safari: Preferences → Privacy → Cookies and website data
• Edge: Settings → Cookies and site permissions

6.3 Opt-Out Links

For specific services, you can opt out directly:

• Google Analytics: Google Analytics Opt-out
• Network Advertising Initiative: NAI Opt-out

7. Impact of Disabling Cookies

Disabling cookies may affect your website experience:

• Some features may not work properly
• Forms may not remember your information
• Personalization features will be limited
• We cannot analyze site performance effectively

8. Mobile Devices

Mobile browsers handle cookies differently than desktop browsers. You can manage cookies in your mobile browser settings or through device privacy settings for app-based browsing.

9. Updates to This Cookie Policy

We may update this Cookie Policy periodically to reflect changes in our practices or applicable laws. We will notify users of significant changes by:

• Updating the "Last updated" date
• Displaying a notice on our website
• Requesting renewed consent if required

10. Legal Basis for Cookie Use

Our legal basis for using cookies depends on the type:

• Essential cookies: Legitimate interest (necessary for website function)
• Analytics cookies: Legitimate interest (improving services)
• Marketing cookies: Consent
• Functional cookies: Consent or legitimate interest

11. International Transfers

Some third-party services we use may transfer cookie data internationally. We ensure appropriate safeguards are in place for such transfers in compliance with applicable data protection laws.

12. Contact Information

If you have questions about our use of cookies or this Cookie Policy, please contact us:

13. Cookie Inventory

Below is a detailed list of cookies used on our website: